FATE Esports

One of the founding Esports teams in the MENA Region,  FATE has grown to become a global organization that has championed some of the most prestigious titles in competitive gaming. 

FATE was founded in 2017 as a Jordanian Esports team. Since then, they have signed over 175 players from 20 different countries and are continuing to pioneer the hyper growing Esports ecosystem.

As the team was garnering more attention after winning world championships at EVO, FATE approached me to help with the modernization of their brand identity and the visual system that supports it. The complete visual overhaul impacted multiple key touchpoints including the team's jerseys and apparel, their social media marketing assets, and corporate presentations and decks.