Euphoric

Euphoric Elixirs is not just another NA beverage - it’s the first premium functional RTD brand to own the emotional whitespace alcohol leaves behind.


While other drinks may “calm” or “refresh,” we go further - Euphoric create felt states. The formulations use clinically-backed botanicals in potent doses to evoke social confidence, creative flow, or sensual presence. Design-forward. Science-backed. Culture-shifting.

The identity system consists of multiple components working in harmony that is flexible for different applications and sizes.

Project Scope

Brand Identity

Brand Identity

Web Design

Web Design

Packaging

Packaging

Architecture & Systems

Architecture & Systems

Industry

Beverage and Wellness

©2025 Jaewoo Lee

© 2026 Jaewoo Lee

© 2026 Jaewoo Lee